On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
While CNN is certainly not a flawless news source, her message resonated for numerous observers. It remains one of the organizations where you can find fact-based and largely dependable reporting – particularly during breaking news situations like the one developing near a New Hampshire storage facility.
An Uncertain Situation Amid a Business Battle
However the news network, now four and a half decades old, finds itself in a precarious position as two huge media corporations battle over ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has turned into a major game of business acquisition, not as a question of what helps the information-seeking public.
“Here is one more case of the deep structural problems with origins in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The speculation about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a financial tale with influential figures as the protagonists, but there is very little discussion of the societal benefit,” Pickard explained.
A Further Layer: Donald Trump
This situation is complicated by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his main “fake news” foe.
Remember the chants of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will protect him from criticism and scrutiny. That is one reason why he seems to favor Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Future of Further Instability
Notably, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. That would be a relief to many at the network, but it’s not exactly a safe harbor. That structure could set up CNN for yet another acquisition. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be contested by the government,” Wu stated.
The Bigger Issue and a Way Ahead
Whatever happens in this situation, the bigger problem endures.
“What we have now is a highly structure that undermines democracy, but we must resist learned helplessness,” Pickard noted. Government actions – dating back to the 1930s and 1940s – helped to build this profit-obsessed monster, and new policy decisions can fix it.
Will that happen in an era where the top communications regulator won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will be impossible forever.
Measures that strengthen independent news organizations, reinforce local journalism, finance public media, and outlaw the accumulation of media power in very few hands are achievable – they are vital for a robust democracy.
In the world of media ownership, bigger isn’t better. And news organizations including CNN cannot be tools in the newest corporate chess match.